I've written copy for all facets of advertising. Working with a diverse clientele, from small start-ups to Fortune 500 firms, it has afforded me the opportunity to create compelling copy in a variety of writing styles and subject matter.
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Clients included Royal Crown Cola, Clear Channel, Seaboard Industries, The American Red Cross, Pfizer Pharmaceuticals, MLB, NFL, NASCAR, Disney, Coca-Cola, John Deere, Budweiser, Warner Brothers, Twentieth Century Fox etc.
I have an established reputation for providing concise, creative and enticing copy...
Jan 14, 2012|Article Writing|$80|Completed
Jan 1, 2012|Copywriting|$329|Completed
Senior Copywriter | The Bradford Group | The Hamilton Collection | Jacksonville, FL | 2003-2011
An internationally recognized direct-mail-marketing collectibles company. Responsibilities included:
* Recognized as the company?s top producer year after year, handling
increasing volumes of work while maintaining accuracy and meeting tight
* Called upon by management to craft various test-marketing campaigns
resulting in the most sales on a consistent basis
* Created clear and compelling copy for media ads and direct mail
packages that motivated the customer to buy on both an emotional and
* Collaborated with graphic design team to design attention-grabbing
layouts that best suited the copy and the key selling points of the products
* Researched and brainstormed with product developers for new product
* Worked directly with licensors to ensure copy and design met their strict
* Trained new hires on internal procedures, licensor specifications and
online approval processes
* Helped create the company style guide to ensure consistency throughout
* Served as proofreader and editor to staff of copywriters and copy manager
* Distributed work to freelance copywriters on an as-need basis and
ensured their copy met the guidelines of the company, the licensors?...
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