Marketing executive with comprehensive experience in acquisition and retention, Web and electronic-messaging, partner relations, branding and demand generation seeking opportunity to utilize strategic planning, opportunity identification, operations acumen, and growth expansion in a senior-level position.
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Nov 23, 2013|Marketing Strategy|$3,370|Completed
Progressive advancement across varying industries, gaining cooperation through visionary leadership style, acute ability to foster sales and business development, and excellent customer-facing abilities.
Astute in identifying market needs, creating actionable programs that meet and exceed profit targets.
Provide the creativity, experience and acumen to lead Web marketing efforts, research, forecasting, scheduling and budgeting of multiple projects, multi-product launches and in-depth project management.
Demonstrated track record of leveraging maximum value and results with extensive experience developing, implementing and managing marketing strategies for the world’s most successful companies.
Versatile and innovative executive, recognized for consistent success in developing the systems, processes and procedures needed to streamline operations, decrease costs, and enhance profits.
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Financial Services/Credit Cards
Director of Marketing
2007 - 2011
Directed 11-member staff (manager, analyst and sales reps) in the creation and launch of 7 Websites and 15 landing pages, exceeding gallon increase goals between 125% and 165% each year.
Financial Institution (Worldwide Bank)
EBusiness Project Manager - Auto Finance
2006 - 2007
Managed and led complex, cross-functional Internet-based projects to increase online acquisitions
Led projects team of 10+ business and technical people, utilizing project management...
Financial Institution (Bank)
EBusiness Project Manager (Credit Cards)
2004 - 2006
Managed Private Label Internet Acquisitions eBusiness projects and maintenance requests of over 70+ commercial and consumer credit card applications, and served as a subject matter expert for $170M...
Marketing and Sales Specialist
2001 - 2004
Oversaw direct mail campaigns, created multi-media presentations and contributed articles for award-winning client and customer newsletter, resulting in significant revenue and sales impact....