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Rohit K. | Elance
 
176985602337900
Last Sign-in: Jun 21, 2012

Rohit K.

Ex-Google Employee, 4 years Experience in SEM
   India
  |   New Delhi, New Delhi
  |  8:17 pm Local Time

Overview

Minimum Hourly Rate $12

An Ex-Google employee and Assistant manager in Online marketing domain of a reputed organization. An expert in SEM lead generation and Online Sales / E-Commerce projects.

I worked at Google India for 3 years and was working there as an Account Manager for the North America clients. These clients included companies such as Broadway and My Play City.

Experienced in working on SEM / PPC projects for multiple geographies (US, UK, CA and AU)

Struggling to get your Quality Score up with Google AdWords? I can help you do that within 2 weeks*...

Read More »
Feb 1, 2011|Search Engine Marketing|Private|Completed

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Skills (2)

Tested
Internet Marketing Test
My Score
avg

Service Description

Expert in improving Quality Score of keywords in Google AdWords.
Building huge campaigns with detailed keyword analysis and expansion is my forte.
Consider me your Online Marketing consultant and I will make sure you get what you want, be it SEM, Display, Social Media or other forms of Online Marketing.

I bring in solid work experience in creation and management of Online campaigns in sync with the goals of the organization.

Here are some details:

Building new campaigns:

Keyword analysis and expansion
website analysis
Google analytics / other tracking mechanisms in depth analysis
competitor analysis
market analysis
creating high quality ad texts
Tightly themed ad groups to ensure high quality ads and a high CTR
landing page optimization
landing page testing ( A/b testing)
work with your designing team to get the desired landing page / website content


Existing Campaign management :

Tracking and reporting metrics analysis
Analysis of Google AdWords and Google Analytics reports
Improve Quality Score
restructure the campaign (if required)
make sure the ad groups are tightly themed
ad variations testing
bid management
Continuous tracking and reporting
website and landing page analysis

Here're some more details of the areas of my expertise:

Online Marketing Projects
Search engine Marketing
SEM campaign Management
Campaign Optimization
Lead Generation
Online ROI
Landing page A/B Testing
Expertise in Improving Quality Score of Keywords
Online Sales/Conversions...

Read More »

Employment

Google
Account Manager
2007 - 2010
Overview  |  Job History  |  Resume/C.V.

Keywords

SEM PPC Campaign management
Keyword expansion
Quality Score
Google AdWords
My Snapshot
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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Private
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Identity
Username
rohit-kapoor
Type
Individual
Member Since
December 2010
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Rohit K. | Elance

Rohit K.