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Saraswat Saha | Elance
 
176985602337900
Last Sign-in: Sep 15, 2014

Saraswat Saha

Brand Management, Product Management, BTL, Digital
   India
  |   Kolkata, West Bengal

Overview

Minimum Hourly Rate $22

An MBA from a premiere B-school with almost 10 years of experience in leading FMCG & media conglomerates like the Muruguppa group, The Times Group & ABP, i have diverse experience in working across brands and product management, digital marketing, social media management, BTL & activations etc.

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Skills (10)

Tested

Service Description

Was part of the team that launched the first branded sugar in South India - launched independent SKU, handled agency, communication, TVC, radio, events etc. EID Parry's is an FMCG company and part of the prestigious conglomerate Muruguppa Group.

With Radio Mirchi (part of the Times of India group) headed marketing for East. Handled all brand related products for them, working closely with the content & programming team.

At ABP Pvt. Ltd, was heading the events and activations and have handled some of the biggest events of Eastern India.

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Education

St. Xavier's College
WBCHSE
-
Bangalore University
B.SC
-
ICFAI Business School, Hyderabad
MBA
-
Overview  |  Job History  |  Resume/C.V.

Keywords

Brand Management
Product Management
Product Launch
Digital Marketing
Social Media Management
Advertising
Copy
Content Management
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Identity
Username
SaraswatSaha
Type
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Member Since
September 2014
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Saraswat Saha | Elance

Saraswat Saha