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Scott Allen | Elance
 
176985602337900
Last Sign-in: Jun 4, 2014

Scott Allen

Digital Strategist - Search, Social, Reputation
   United States
  |   Round Rock, TX

Overview

Social media is a powerful tool -- not only for marketing, but for support all aspects of your business. It's easy, though, to get caught up in lots of action, but no traction. I help my clients develop a social media strategy that focuses on high-return activities that are sustainable over time.

I'm currently particularly focused on the intersection of social media and search (SEO) and online reputation management (ORM). They are now inseparable -- social drives search and reputation. Anyone who tries to sell you SEO or ORM without also...

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Skills (2)

Tested
Social Media Marketing Test
My Score
avg
Blogs

Service Description

10+ years experience in social media. Coauthor of two books on social media. Author of the longest-running blog about LinkedIn. Proven track record with clients of all sizes.

For the past couple of years, my attention has been focused on the relationship between social media and organic search, including online reputation management. I have helped several companies clean up their search results, and have had excellent success dealing with first-page results, which I've typically found the larger reputation management services aren't very good at.

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Overview  |  Job History  |  Resume/C.V.

Keywords

social media
seo
reputation management
lead generation
inbound marketing
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  • 12 months
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ScottAllenTVH
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Member Since
March 2010
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Scott Allen | Elance

Scott Allen