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Sara Arnold | Elance
 
176985602337900
Last Sign-in: Jan 12, 2015

Sara Arnold

Copywriter & Creative Strategist
   United States
  |   Phoenix, AZ
  |  11:36 pm Local Time

Overview

Minimum Hourly Rate $44

For nearly eight years, I've been melding words and ideas together with visuals to share the story behind brands and products. From print ads and collateral, to websites and microsites, to integrated campaigns, I create copy that gets results.

You know the type who always has their nose in a book and enjoys correcting other people's grammar? Yeah, that's me.

When I'm not writing, I can be found cat herding with varying degrees of success.

Read More »

Portfolio

This as was part of a multimedia campaign that included print, email, banner ads and...
This as was part of a multimedia campaign that included print, email, banner ads and...
This ad was designed to bring in meetings business to this luxury resort. I came up...
I wrote the full 850-word advertorial for SaaS company Infusionsoft, featured in the...
Infusionsoft publishes regular e-books on a variety of topics. I copyedited the e-book...
The Mailbox Magazine needed an ad campaign to launch their new branding. Ads were to be...
The Mailbox education company needed a new print ad targeted at book dealers, to launch...
This was a fun campaign to launch the rebrand of this tourist destination. I wrote the...
TRAXXAS was getting ready to launch a new mobile game and needed an edgy landing page...
The Wigwam wanted to attract meetings business without coming across as the same old...
Part of a new branding of a company's ad sales division. Established brand tone and...

Skills (10)

Tested
Copywriting
My Score
avg
Creative Concept Development
Creative Strategy
Strategic Creative Development
Direct Mail
Articles

Service Description

So what can I do for you? A LOT. I'm a versatile web and print copywriter. With over eight years of marketing and advertising experience--both agency and in-house--I have a keen mind for strategy and knowing what works. I believe in creative that gets results, not just awards.

I've written for a variety of industries, but have a lot of experience in particular with hospitality, education and software. Here's a small list of what I can do:

- Print ads
- Emails
- Landing pages
- Multimedia campaigns
- Websites and microsites
- Direct mail and collateral
- Social media
- Blogs, articles and other online content
- Strategic marketing and creative planning

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Employment

The Semicolon Advocate
Freelance Copywriter & Creative Strategist
2013 - Present
Infusionsoft
Senior Copywriter
2011 - 2013
- Guide creative direction and develop strategy for high-level marketing initiatives in collaboration with art directors and senior creative staff - Write for various media including several...
air INTEGRATED
Copywriter
2006 - 2011
Clients: Destination Hotels & Resorts, Benchmark Hospitality International, Tempe Tourism, Rawhide Western Town & Steakhouse, Eddie V's restaurant group, GreenLoop IT Solutions, Terranea Resort,...
air INTEGRATED
Assistant Account Manager
2006 - 2008
? Facilitated the day-to-day creative and administrative needs of $1-2 million in client budgets ? Worked with account manager to develop marketing strategies and campaign initiatives ? Managed...
Seminole Oaks
Marketing Coordinator
2005 - 2006
? Developed and implemented new marketing initiatives to generate interest in the property and increase lease applications ? Created a monthly newsletter to inform residents of upcoming...
Catch Your Limit
Marketing Assistant
2004 - 2005
• Assisted in updating website content and development of direct mail pieces for clients • Created print and email marketing letters to promote senior consultants’ speaking topics to organizations...
Zimmerman Advertising
Intern
2004 - 2004
- Client services intern for Zimmerman Agency, a division of the Omnicom Group

Education

Florida State University
BS in Communications/Advertising
-
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

copywriting
creative strategy
writing
agency copywriter
digital copywriter
traditional copywriter
print copywriter
content writer
web copywriter
web writer
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seasarawrite
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Sara Arnold | Elance

Sara Arnold