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Selim D. | Elance
 
176985602337900
Last Sign-in: Feb 18, 2013

Selim D.

200+ PPC campaigns set up, restructured, optimized
   United Kingdom
  |   Richmond, Surrey
  |  12:22 pm Local Time

Overview

Best-Practice PPC solutions tailored to your business needs. Google AdWords Qualified expert with 5 years' agency experience. Improved ROI through efficient campaign structuring and conversion focused optimization.

Focus on strict adherence to PPC best-practices and Relevancy / Quality Score oriented campaign set-up / optimisation techniques, designed to achieve best possible rankings at lowest possible cost, helping you get the best return out of your PPC investment.

Experience in Google AdWords, MS adCenter and Yahoo! Search Marketing....

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Jun 7, 2011|Ad Campaigns|Private|Completed

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Portfolio

Verification can be found here:
https://adwords.google.com/professionals/profile/ind?id=016843595637610485102&hl=en
http://www.linkedin.com/in/selimdoygun
http://www.linkedin.com/in/selimdoygun

Skills (10)

Tested
Google AdWords
Knowledge of Google AdWords Test
My Score
avg
Google Analytics
Knowledge of Google Analytics Test
My Score
avg
PPC (Pay-per-Click) Advertising
SEM
SEO
Search Engine Optimization Test
My Score
avg
Internet Marketing
Internet Marketing Test
My Score
avg
Advertising
Advertising Skills Certification
My Score
avg
Market Research
Marketing
Marketing Methods and Techniques Test
My Score
avg
Passed
Google Webmaster Central
Knowledge of Google Webmaster Central Test
My Score
avg
Passed

Service Description

Best-Practice PPC solutions tailored to your business needs, including all aspects of campaign set-up, optimisation and management.

I take a long-term view of the success of my PPC campaigns, which involves strict adherence to PPC best-practices and Relevancy / Quality Score oriented campaign set-up/optimisation, designed to achieve best possible positions at lowest possible average CPCs, consistently and requiring minimal after-care.

Simple: get the basics right, and you won't end up working too hard for too little.

The success of my PPC campaigns partly depends on the methodical approach I take in understanding your business needs, products and services, your target audience and place in the market, this in turn helping me put together the most suitable PPC strategy and build the most efficient campaign structure tailored to achieve your campaign objectives with optimum results and minimum wastage.

Of course, 6 years' industry experience in setting up and managing complex PPC campaigns for some top brands with significant PPC budgets does also help.

What's involved?
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
- Identifying your business needs, campaign objectives and relevant KPIs
- Identifying your target audience and brand position in the market place
- Researching your products/services against the competition
- Researching the relevant search landscape
- Establishing your marketing message
- Identifying your unique selling points
- Determining...

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Employment

Essence Digital | London, UK
PPC Campaign Manager (Contract)
2011 - 2011
Austin West Media | London, UK
PPC Campaign Manager (Contract)
2010 - 2010
PPC campaigns worked on: Abidec, Cambridge Weight Plan, Feld Entertainment (Disney on Ice), Dextro Energy, Lyclear.
Mindshare UK (WPP) | London, UK
PPC Account Manager
2008 - 2009
PPC campaigns worked on: AXA Health Insurance, Ford, First Direct, TalkTalk, Virgin Money.
Cheeze Ltd | Ipswich & London, UK
PPC Campaign Manager
2007 - 2008
PPC campaigns worked on: SportsShoes.com, Transform Medical, Bupa Shop, Glow-worm, Canterbury NZ, Business Internet Directory.
MIVA (UK) Ltd. | London, UK
PPC Campaign Executive
2006 - 2007
In this media-owner-side role, I set-up and optimised PPC campaigns for MIVA's advertisers across all verticals - over 150 of them over the time I was there.
Web Diversity Ltd. | Twickenham, UK
PPC Account Executive
2005 - 2006
PPC campaigns worked on: CheapHotels.com, 365Calendars, MovieMarket.co.uk, Purple Parking, PartyPacks.co.uk.

Education

University of Portsmouth | England
English Language & Literature
2000 - 2003
Dokuz Eylul University | Turkey
English Language Teaching
1991 - 1994

Keywords

ppc
adwords
google adwords
pay-per-click
search engine marketing
sem
seo
google adwords specialist
internet marketing
adwords qualified
ppc specialist
adwords specialist
ppc expert
adwords expert
My Snapshot
Sales & Marketing
2
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
1
1
0
Total
Milestones
Hours
Reviews
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
selimd
Type
Individual
Member Since
May 2011
Elance URL
Verifications
0
Groups
Selim D. | Elance

Selim D.