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Simon Fried | Elance
 
176985602337900
Last Sign-in: Mar 15, 2013

Simon Fried

Marketing & Sales Psychology
   Israel
  |   Tel Aviv, Tel Aviv

Overview

Minimum Hourly Rate $66

Past clients have included global FMCG companies, advertising agencies, start-ups, global automotive and financial institutions.

My expertise in the areas of behavioral economics, risk management and communication effectiveness is derived from a deep understanding of how to apply cutting edge psychology, economics and neuroscience research. This exciting knowledge has the power to transform both business results and how you think.

I have extensive experience across a range of industries including pharma, telecom, consulting, automotive,...

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Skills (7)

Tested
Presentation Preparation
Consumer Behavior
Behavioral Economics
Business Psychology
Buyer Behavior
Investor Proposals
Marketing Content

Service Description

I work with clients on their strategy, consumer and marketing challenges. This involves engagements ranging from the consumer-related strategies of multi-national blue-chips to investor presentations for start-ups. No job is either too big or too small.
With a background in strategy consulting and as an academic in the area of behavioral psychology I deliver a rigorous, scientific and professional service to a range of marketing and consumer behavior strategies.

Examples of issues and topics include:
Behavioral economics, heuristics, consumer behavior, communications psychology, retail psychology, buyer behavior, behavior change, corporate governance, risk management, psychology of risk, strategy and decision making.

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Employment

Diesse Solutions Ltd
CEO
2004 - Present
Work with clients on decision-making, risk management, strategy, corporate governance, business development, sales and marcomms strategy. Also deliver risk/decision-making, behavioral economics and...
Oxford University
Judgement & Decision Making Researcher
2002 - 2004
Researched investment decision making in the oil industry and taught strategic leadership sessions at the Oxford University Executive MBA program.
Monitor Group
Senior Strategy Consultant
2000 - 2002
Managed & participated in several strategy projects. Worked face-to-face with CEOs of multi-nationals. I developed skills in areas of corporate, diversification, market entry and competitive...

Education

University College London
B.Sc. Experimental Psychology
-
SDA Bocconi
MBA Strategy & Marketing
-
Oxford University
M.Sc. Psychology of Decision Making
-

Keywords

Strategy
buyer behavior
consumer behavior
psychology
behavioral
communications
risk
decisions
marketing
marketing strategy
My Snapshot
Sales & Marketing
1
Elance Level
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  • 12 months
  • Lifetime
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Identity
Username
simonfried
Type
Individual
Member Since
October 2012
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Simon Fried | Elance

Simon Fried