Proven, creative, new business developer, program designer, and program activator pro.
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Documented award winning and sales generating experience and expertise focused on your new business opportunities delivers new revenue, budget savings, and or increased marketing effectiveness.
Upfront strategic analysis, creative packaging of your assets and opportunities, with entrepreneurial execution plans ensures results.
Fortune 500 trained, (WPP Group, NYC), and entrepreneurially street seasoned.
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I can work either independently, or as a member of your team.
Depending on your specific needs, services may include;
Identifying marketable assets and opportunities, and then creatively
packaging them to maximize new revenue and increased marketing effectiveness.
Adding value to core assets and opportunities to optimize ROI including design enhancements and activations, plus creating and or integrating new branded marketing platforms, partnerships, sponsorships, events, customized media, cross-promotions, and tie-ins.
Quantifying the fair market $ value/ROI of sponsorships and promotions
Creating effective proposals and getting them in the right hands
Working with, and or building upon, your existing staff, and or marketing/sales efforts.
Finding prospects and available budgets beyond the usual suspects
Marketing/selling strategically and negotiating effectively to close deals
Designing, developing and or marketing your program to capture both immediate results, plus grow long-term equity, and repeating results
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