Marketing (B2B / B2C) and strategy professional with a blend of experience in management consulting, industry & consumer market.
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P.S. I could not accept opportunities received through e-lance so far, had to restrain from taking up projects due to pre-scheduled commitment.
I am activating my profile on 17th May, 2014. Now onwards I am open and eager to help you.
My experience can be helpful to
- Companies entering new products / customer market
- Start up companies exploring business models
- Private equity / venture capitalist /...
Service propositions are as follows:
- Opportunity sizing
- Competition landscaping
- Business model evaluation
- Customer profiling based on needs / buying pattern/ willingness to pay
- Channel segmentation; stockist, dealer, distributor, sub-dealer analysis on reach, customer base, capital, product portfolio, expertise
- Route to Market options - Influencer analysis
- Marketing communication modes
- Product / technology profiling
- Value pricing
- supply chain / sourcing options
- Business case preparation (detail financials)
- Well connected network from different industries / businesses, offering first hand information
- Currently working in a marketing focussed Fortune 100 company, updated with all cutting edge marketing analysis tools / concepts / problem solving
- Highly proficient in excel and power point, efficient data mining and easy communicative presentation
- High language proficiency in English
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