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Susan Wilcox | Elance
Last Sign-in: Mar 25, 2017

Susan Wilcox

Consider it done - and done right!
   United States
  |   Running Springs, CA
  |  8:18 am Local Time


"When you work with Susan, you learn very quickly that you are in the best of hands. Her writing is quick, effortless, (or at least she makes it look that way) and hits the mark, every time. " ~Wendy Rakochy, Video Writer/Producer/Director

Elearning. Video scripts. Copywriting. Press releases. Articles. Textbooks. I've spent decades helping clients communicate with their audience, whether they are students, customers, or employees. According to some other clients:

"Susan is one of those writers that you just love to work with...

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Aug 23, 2016|Creative Writing|Private|Completed
Apr 5, 2016|Creative Writing|Private|Completed
Feb 9, 2016|User Guides & Manuals|Private|Completed
Jan 15, 2016|User Guides & Manuals|Private|Completed

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When the Los Angeles County Office of Education received a grant to develop a...
This article, a short sidebar written for an anthropology course study guide, is an...
A direct response script promoting "Black Diamonds"!
Who knew those adjustable rate mortgages were going to mean trouble? The team working...
This short-form DRTV spot featured Pat Boone.
Susan has written numerous press releases but this particular one is close to her heart...
When the San Manuel Band of Mission Indians, originally called the Serrano Indians,...
Using humor to make a point, this episode of an Emmy-award winning Personal Finance...
A sample lesson from a Statistics online course done in Powerpoint and converted to...
An interactive activity I designed for a geology online course to teach about density...
An interactive activity I designed for a geology online course to help students anchor...
An interactive activity I designed for a geology online course to give students an...
A :60 DRTV commercial promoting Vacation Vault.
A news release involving a campaign to send yummy desserts to soldiers overseas.
A standard product launch news release.
A segment I wrote, directed, edited and narrated for the educational newsmagazine show,...
A simple, but sweet, wedding wrap-up in the form of a music video edited around a...
Wrote the script for this short-form DRTV spot promoting Bruce Berman's Aggressive...
Wrote this short-form DRTV spot on the Epen hair removal product.
Wrote the script for this short-form DRTV spot for Financial Heritage featuring Pat Boone.
Wrote the script for this long-form DRTV program featuring Bruce Berman and his...
Wrote the long-form DRTV program, Your Baby Can Read.
Wrote this short-form DRTV spot about a product designed to keep your kitchen clean and...
This Captivate activity teaches students when you should and should not use humor in a...
This Captivate activity teaches students that there are two sides to communications...

Skills (7)

Adobe Captivate
Video writing

Service Description

"Write to the audience." That is the first principle of every effective writer, producer, or instructional designer whether they are teaching students, tempting consumers, or persuading employees. It's the secret of my success and yours. I don't write a word until I know who your audience is and what impact you want to have on them. Then I craft my writing to achieve that impact.

I developed my skill sets long ago and far away, in a land where specialization had not yet taken over the landscape. Consequently, I am equally adept at various forms of writing and production, easily switching between the styles and formats required for video presentations, press releases, articles, brochures, websites, textbooks, infomercials, and training materials--all of which are written to achieve a specific impact on the audience.

I use a three-step process to ensure I get it right the first time or darned close to it. Any second or third drafts are generally minor tweaks. This makes it easy for both of us! No long drawn-out "try and try again" process. Just the product you want when you want it.

In addition, I've been a corporate communications manager who has hired people just like me. I know how important it is for me to understand your business and your goals, and to deliver on time and within budget. When you hire me, I become as committed to your project as you are!

Over the years, I have written video scripts for such organizations as Kaiser Permanente, Caltrans,...

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Me, Myself & I
Self-employed writer, producer & project manager
1988 - Present
I have been entirely self-employed since moving to California in 1988. During that time, I've raised my family as a professional free-lance writer, video producer and online course developer. I've...


University of Wisconsin-Milwaukee
Mass Communications, Spanish
University of Hawaii
Master of Arts, Communications
Overview  |  Job History  |  Portfolio  |  Resume/C.V.


instructional design
direct response
online course
content development
My Snapshot
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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Per Client
Member Since
February 2011
Elance URL
Susan Wilcox | Elance

Susan Wilcox