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Michelle M. | Elance
 
176985602337900
Last Sign-in: Dec 10, 2014

Michelle M.

The Detailed Research Writer
   United States
  |  4:18 am Local Time

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Overview

A great copywriter should put together a well thought out plan and preparation for the project? Before writing one word of copy, it is important that the product be researched; it's benefits and features, the big promise the product makes, and the solutions it provides to the end user. Forget the fancy phrases and empty words...they will sound nice, but they will not sell because the copy does not inform.

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Oct 29, 2012|E-books and Blogs|Private|Completed
Oct 22, 2012|Research|Private|Working

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Portfolio

Nutritional herbal health and wellness supplement targeted toward men 30 to 60 years of...
Training manual specifically written and targeted towards teachers of accredited beauty...
Effective sales letter geared toward local businesses to get them to donate funds to...
Sales letter to get new customers mailed to targeted homes.
Skincare product descriptions for monthly magazine geared toward skincare...
Visit www.trendy-vintage-fashion-finder.com for all content pages written by me for...
http://www.trendy-vintage-fashion-finder.com

Skills (8)

Tested
Content Writin
Public Relations Skill Test
My Score
avg
Passed

Service Description

There are many ways to write copy. But writing effective and persuasive copy without using fillers and fancy phrases required skill and an in-depth analysis of the project for a successful outcome,

Before I write one word of copy...I gather information I need to write a dynamic piece. I follow a four step procedure every time to gather important material for your project and then create a detailed outline covering all relevant aspects of the promotion.

By doing this, the client has a quick overview of what the final product may look like and I am able to complete my assignments on or before the deadline. I always encourage feedback and work with the clien'ts suggestions.

Areas Of Expertise:

While I have written copy on many topics...my areas of expertise are within the beauty, health and wellness, diet and nutrition, personal development and fashion industries. I have written articles, brochure copy, training manuals and web content pages for many happy clients.

Copywriting:

My copywriting style is very versatile. Yet, I follow a detailed outline and strategy...starting with an attention grabbing headline that incorporates four powerful points. Then I lead the reader with a promise within the first paragraph...followed by several sequential steps that creates winning copy every time from start to finish.

Some of the niches I have written for either as direct sales letters, brochure copy or web content copy are as follows:

Online catalog product descriptions...

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Employment

McM Direct Copywriting Services, Inc.
Direct Response Copywriter
2009 - Present

Education

Ankara University
Bachelor of Arts, Marketing Communications
-
Global College Of Natural Medicine
HHP, Holistic Healthcare Practitioner
2007 - 2009
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

Copywriting
Ghost Writing
Content Writing
Creative Writing
Web Copy
Press Releases
Direct Sales Letters
Brochures
Sales Writing
Blogs
Articles
Social Media
Product Descriptions
Online Magazine Copy
Internet Research
My Snapshot
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Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
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Earnings
Private
Private
Total
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Identity
Username
Visionary-Copyw...
Type
Individual
Member Since
October 2012
Elance URL
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Michelle M. | Elance

Michelle M.