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Warren Roberts | Elance
 
176985602337900
Last Sign-in: Apr 10, 2015

Warren Roberts

More Visitors, More Revenue, Lower Cost
   United Kingdom
  |   Newcastle Upon Tyne, Tyne & Wear

Overview

Minimum Hourly Rate $16

Objective:

To help companies get more visitors, more revenue and lower their costs using Pay Per Click Advertising.

Skills and Accomplishments:

Pay Per Click Advertising: Achieved an 8% CTR (Click Through Rate) in search engines, in highly competitive fat loss market for less than $0.19 a click. Google suggested an Estimated Average Cost Per Click of $1.7 for the most competitive keyword.

Web Content Landing Pages: Achieved a 33% Opt In Rate (% of people who entered their email address) with traffic from Google, in the fat loss...

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Oct 26, 2011|Ad Campaigns|$447|Completed
|
5.0

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Skills (4)

Tested
Internet Marketing
Internet Marketing Test
My Score
avg
Google AdWords
Search Engine Marketing (SEM)
Google Analytics

Service Description

Anyone can mess around with Pay Per Click but that doesn't mean they can get you more visitors, more revenue or lower your costs. Picking the wrong person can sky rocket your costs, plummet your profit margin and even get your account banned.

To be successful in Pay Per Click advertising, you need the following strategy:

1 - Identify targeted and relevant keywords to your business
2 - Focus on increasing Quality Score (=Higher ad position and lower cost) using 5 factors:

Keyword relevance
Ad Group relevance
Ad relevance
Ad click through rate (constantly split test ads)
Landing Page relevance

3 - Identify and remove the unprofitable keywords that drain your budget
4 - Once a high ad position and Click Through Rate are established, the primary focus becomes lowering the cost per click.

This is just a basic strategy that is essential for Pay Per Click success. I will take care of this for you, as well as use all the tricks and tactics I've learned from my mentors, who regularly make 50-300% profit from pay per click advertising.


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Keywords

internet marketing SEO SEM PPC PPC Adwords Pay Per Click Advertising Pay Per Click Marketing Search Engine Marketing Google Adwords SEM Ad Words adCenter PPC Campaign Setup PPC Campaign Management PPC Campaign Optimization PPC Campaign PPC Marketing PPC Agency adwords expert ppc expert pay per click adwords professional ppc specialist
My Snapshot
Sales & Marketing
1
Elance Level
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  • 12 months
  • Lifetime
Jobs
1
0
0
Total
Milestones
Hours
Reviews
5.0
Recommend
Clients
Total
Repeat
Earnings
Total
Per Client
Identity
Username
WarrenRoberts_LR3
Type
Individual
Member Since
October 2011
Elance URL
Verifications
0
Warren Roberts | Elance

Warren Roberts