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To help companies get more visitors, more revenue and lower their costs using Pay Per Click Advertising.
Skills and Accomplishments:
• Pay Per Click Advertising: Achieved an 8% CTR (Click Through Rate) in search engines, in highly competitive fat loss market for less than $0.19 a click. Google suggested an Estimated Average Cost Per Click of $1.7 for the most competitive keyword.
• Web Content Landing Pages: Achieved a 33% Opt In Rate (% of people who entered their email address) with traffic from Google, in the fat loss...
Oct 26, 2011|Ad Campaigns|$447|Completed
Anyone can mess around with Pay Per Click but that doesn't mean they can get you more visitors, more revenue or lower your costs. Picking the wrong person can sky rocket your costs, plummet your profit margin and even get your account banned.
To be successful in Pay Per Click advertising, you need the following strategy:
1 - Identify targeted and relevant keywords to your business
2 - Focus on increasing Quality Score (=Higher ad position and lower cost) using 5 factors:
Ad Group relevance
Ad click through rate (constantly split test ads)
Landing Page relevance
3 - Identify and remove the unprofitable keywords that drain your budget
4 - Once a high ad position and Click Through Rate are established, the primary focus becomes lowering the cost per click.
This is just a basic strategy that is essential for Pay Per Click success. I will take care of this for you, as well as use all the tricks and tactics I've learned from my mentors, who regularly make 50-300% profit from pay per click advertising.
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