A seasoned web marketing individual with more than 7 years background in overall web marketing in different industries. Broad knowledge in search marketing, Affiliate Marketing, and Web Analytic s. Interested in pursuing a career to match my experience. Specializing in paid search marketing both certified in Google and Bing.
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This includes, but not limited in seo, ppc, cpc, cpa, cpl.
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Feb 8, 2011|Search Engine Marketing|$0|Working
its pacing report that shows daily, weekly, and monthly key performance indicators and...
Search Engine Marketing (SEM)
PPC I created, manage, and maintain paid search marketing campaigns using Google Ad words, Yahoo/Overture & MSN/Bing. I also have an-depth understanding of CTR & ROI.
SEO: Experience in all aspects of search engine marketing and natural search optimization plus knowledge of ethical techniques accepted by major search engines like Google, Yahoo, and MSN. With all the recent updates.
Affiliate Marketing: I have created and optimized affiliate marketing programs. From defining the payout, getting marketers or publishers on board, and strategizing activities to propel revenue. Utilizing phone and instant in both international affiliates and national affiliates also created banners to promote the program per affiliate request.
E-Commerce: I manage and maintain our web store make sure navigational links are properly working and all the contents are update all the way down to shopping cart experience.
Web Analytics: I have extensive knowledge of web traffic analytical software such as, Google Analytics, Core metrics, Conversion Ruler, HBX, etc. With thorough understanding of analyzing data reports for SEO, PPC, Shopping Engines, etc.
Email Marketing: I have a versed segmentation, a/b testing, persuasive copy and a thirst for higher conversion rates.
Blogs: I have a deep knowledge of search marketing uses of Blogs & RSS Feeds.
Clerical Administrator Duties: Managing reseller in Costco, sam'sclub.com and other small retailers. Answer customer inquiries...
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Senior paid search marketing account manager
2012 - Present
I manage, optimize, and plan the largest paid per click account for the company with 1 million plus monthly budget every month.
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Manage the front and back end of our website. Utilizing a cms expression engine with php, css, html, java script.
Build PPC campaigns for scratch and restructured current campaigns to measure...
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Managed highly budgeted campaign for pay per click in $300k a month to $1 Million a month.
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2011 - 2011
Manage companys Pay for Performance PPC program.
Daily management of multiple paid search campaigns across all major search engines
Launching, monitoring, analyzing and communicating...
2010 - 2011
As a marketing analyst, I develop a research plan, analyze research results and offer marketing strategies. Usually I meet with clients to ascertain their marketing goals, but in my case we do our...
Direct Alliance And Google - Contract
Marketing Campaign Specialist
2010 - 2010
Developing campaign designs and creating inside Google Adwords systems including:
Making specific recommendations and understanding advertisers needs and to provide the best return for advertisers...
ecommerce and web specialist
2007 - 2009
In this position I maintain our search engine marketing and affiliate marketing.
Search Engine marketing consist of managing and creating campaigns within google.com, yahoo.com and msn.com.
Online Marketing Specialist
2006 - 2007
Managed the development and execution of online advertising programs, including:
Promotional and administrative management of partnerships, affiliate programs, and comparison shopping engines...
Internal Marketing Supervisor
2004 - 2006
Managed 3 individuals 2 from China and 1 from US.
Managed web promotions and content.
Developed marketing campaigns to create brand awareness through search engine marketing and search engine...
Bachelors Business Management
Software Application Programming
John F Kennedy