I have worked in PR and marketing and had my own PR business.
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I have excellent concept development and copy writing skills and have over 100 published stories and adverts which I have done for my clients.
Experienced in online campaigns, SEO, print media and obove the line commercials.
I have 30 years experience in sales, marketing, new business development and PR.
I'm an entrepreneur and a go getter and have excellent media contacts in southern Africa.
COMPANY Full Impact Marketing
Period 1-5-2005 to 2014
Full Impact marketing is a PR, advertising and digital agency. I established traction in the marketplace in 2005 by consulting to clients, servicing industry sectors that had a need for integrated marketing campaigns.
Developed an online public relations system including social media for business to enhance their online media profile and web visibility.
COPY WRITING, ADVERTISING PRODUCTION AND BUYING
CREATIVE CONCEPT, DIGITAL PROJECTS, PR AND WEB
STRATEGIC MARKETING, BRANDING, RESEARCH
SALES AND MARKET DEVELOPMEBNT, NEW PRODUCT DEVELOPMENT ETC
SafeQuip DEC 2009 April 2012
I consulted to them in a marketing management role and did PR, print advertising, concept & design, media buying and online content campaigns.
Project managed integration of online content CMS, technical and organic SEO and updated content 4-6 times per month moving them from page 4 to page 1 on Google.
Revenues grew from 50M to 100M in 2012.
Achieved over 65 pieces of published editorial content in newspapers, magazines and online including 3 radio interviews
Positioned them as the market leader SAs leading fire equipment manufacturer.
Consulted to them on all aspects of marketing and communications.
Conducted market and competitor research on The Pumps Industry In South Africa for board members of the holding company, Rovic and Leers.
Conducted PR for...
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