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William O. | Elance
 
176985602337900
Last Sign-in: Sep 16, 2014

William O.

   United States
  |   Denver, CO

Overview

Marketing professional specializing in digital/social media and search engine marketing (SEO/PPC) with unique experience across a broad range of disciplines including online channels. Proven ability in leading digital marketing initiatives using metrics and research to drive marketing results. Customer-oriented innovator with strong attention to detail and proven experience developing and executing a strategic vision. Background includes work in journalism, business development, sales & marketing and public relations across both start-up and...

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Skills (10)

Tested
SEM
Web Analytics
PPC
SEO
Online Advertising
Digital Marketing
Online Marketing
Email Marketing
Display Advertising
E-commerce

Employment

Whole Health Products
Online Marketing Strategist
2014 - Present
Responsible for developing, maintaining and executing strategies for all online channels including SEM, SEO, display, social media, and email campaigns. Execute social media efforts + Provide...
Overin Consulting
Independent Media Consultant
2009 - Present
Whether you are seeking Search Engine Marketing, Pay-Per-Click Advertising, Social Media Marketing, Search Engine Optimization, or other online marketing initiative(s) for your company - you know...
Inflow
Director - Paid Search
2010 - 2014
Managed team of paid search experts responsible for seamlessly providing paid search strategy and support at all levels Translated marketing objectives from clients and agencies into ROI...
Blue Moon Works
Senior Search Analyst
2008 - 2009
Responsible for developing and maintaining online marketing campaigns: Search Engine Marketing (SEO/PPC), Social Media Marketing, Conversion Optimization, Customer Retention, Web Analytics,...
DoubleClick/Google
Technical Account Manager
2007 - 2008
Provide technical account management/support to assigned internal and external clients. Seek ways to improve current technology and business processes. Facilitate information share...
Booyah Online Advertising
Account Manager
2006 - 2007
Responsible for creating and executing world-class online marketing campaigns for a variety of B2B and B2C clients using pay-per-click marketing, search engine optimization, paid-inclusion, email...
Razorfish
Search Marketing Coordinator
2005 - 2006
? Manage day to day activities of client search marketing campaigns. Activities include data analysis, bid management, optimization, creative development, and forecasting. ? Implement various...
Cendant
Marketing Coordinator
2004 - 2005
Cendant, $19B global travel services and distribution business. CheapTickets is a leading seller of discounted leisure travel products online. Marketing Coordinator; Front End Web Developer ?...
XUNTIL
Consultant
2001 - 2004
Responsibilities included developing website marketing strategies; website and intranet redesign; internet application development; Flash design/development; MySQL database design with PHP...
UNIVANCE TELECOMMUNICATIONS
Senior Flash Developer/Programmer
2001 - 2002
Responsibilities included website marketing, web inter/intranet design using HTML, JavaScript, ASP, PHP, Flash, and ActionScript; Access, SQL Server, and MySQL database design applying E-R Models,...
SAN DIEGO GULLS HOCKEY TEAM
Assistant Director of Public Relations
1999 - 2000
? Developed promotional campaigns for games and with the community ? Responsibilities included Website strategy, content, design, and maintenance ? Team attendance increased by 10% during my tenure

Education

National University
BS
-
Overview  |  Job History  |  Resume/C.V.

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Identity
Username
WilliamOverin
Type
Individual
Member Since
August 2014
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William O. | Elance

William O.