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Madhumathi R. | Elance
 
176985602337900
Last Sign-in: Jul 1, 2009

Madhumathi R.

Senior Creative Director, Copywriter and Editor
   India
  |   Chennai, TN

Overview

Creative Director with over 10 years of experience in leading advertising agencies like Mudra Communications, Rediffusion D,Y&R and MAA Bozell.
* Have won several awards in print, TV and outdoor campaigns
* Experience in radio, press, TV, magazine, direct marketing, online and new age media, greeting cards and more
* Can be trusted with almost any genre of writing
* Good turnaround time, consistent in meeting deadlines
* Excellent editing/proofreading skills

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Jul 20, 2005|Report Writing|$700|Working
Jun 21, 2005|Creative Writing|$50|Completed
|
5.0
Apr 6, 2005|Copywriting|$200|Working
Feb 4, 2005|Web Content|$50|Completed
|
4.9

View All »

Portfolio

Ad campaign Cutis Olive Oil - Print
Ad campaign Cutis Olive Oil - Print
Ad campaign Cutis Olive Oil - Print
This was a campaign for Citibank Credit Card, to make people gift their loved one a...
A campaign to position the client as a trustworthy place for diamonds. And the campaign...
I was asked to put together a Food & Beverage Directory of sorts for Taj....
A campaign to promote Citibank as the bank that puts the Customer ahead of everybody...
A menu card for an exclusive South Indian restaurant at Taj Coromandel.
A letter for exclusive Citibank customers asking them to upgrade to CitiGold.
This is a recent project I bagged on elance, so the copy still has not been uploaded...
Clever, sexy, toungue-in cheek copy, with the obvious double entendre - hallmark of the...

Skills (2)

Tested
English Grammar
U.S. English Grammar Test (For Writing Professionals)
My Score
avg
English
English Vocabulary Test (U.S. Version)
My Score
avg
UK English Basic Skills Test
My Score
avg

Service Description

WordDoc believes in giving you only the most professional services...whether it's copywriting, editing, designing, packaging or proofreading. Give your project the creative edge it deserves. Feel free to browse through my portfolio or email me for more details. Look forward to working with you.

Copy Supervisor with over 7 years of experience in leading advertising agencies like Rediffusion D,Y&R and MAA Bozell.
* Have won several awards
* Experience in radio, press, TV, magazine, direct marketing, online media and greeting cards
* Can be trusted with almost any genre of writing
* Good turnaround time, consistent in meeting deadlines
* Excellent proofreading skills

Clients handled so far:
Citibank (Citibank NRI Business and CitiGold) – created press campaigns, welcome packs, direct mailers, press campaigns, AVs and more.
Taj Group of Hotels (a chain of five star hotels and resorts) – Food festival ads, restaurant ads, event ads and ads for other services. Editor of Taj News – an exclusive news magazine for Taj customers.
ColorPlus (men’s wear) - Product ads. Showroom launch ads.
Fruit Shop – created an award winning campaign for this juice shop.
Prince Jewellery – Created press campaigns, television campaigns and more for a range of jewellery.
RPG Cellular – brand campaigns and promotional advertisements
Spinz Talc & Deos – developing creative strategies and campaigns
Vijay TV – campaigns for programme...

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Employment

Mudra Communications
Creative Director
2008 - 2009
Eyelight
Creative Head
2006 - 2007
Rubecon Communications
Copy Supervisor
2000 - 2004
Rediffusion D,Y&R
Copywriter
1998 - 2000
MAA Bozell
Junior Copywriter
1997 - 1998

Education

Xavier Institute of Communication
P.G. Course in Advertising & Marketing
1996 - 1997
Loyola College, Chennai
B.Sc. Visual Communication
1993 - 1996
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

copywriting
web content
advertising
ebook
sales and marketing
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Madhumathi R. | Elance

Madhumathi R.