WPL Media | Elance
Last Sign-in: Sep 4, 2016

WPL Media

Content Marketing | Social Media | Online Videos
  |   Karachi, Sindh
  |  12:41 am Local Time

About the Company

We'll solve your three most common content problems:

1. To produce engaging content
2. To create enough content
3. To generate content as frequently as your market needs it

Our services are in three key areas: text content, social media marketing and web videos.

Content Writing Services:
Website Content
SEO Articles
Technical content/user guides

Social Media Marketing:
Social Media Strategy
Social Media Policies & Guidelines
Editorial Calendar
Social Conversations Calendar with Content Curation
Blogging Calendar with Topic Ideas
Facebook and Twitter Account Management
Daily or Weekly Blog Posts

Online Videos:
Training videos
Corporate videos
Video blogs
Video marketing strategy
Video script
Voice overs and narration

We're very flexible in our approach and will work with you to determine your needs. So let's talk. Invite us to bid on your project today!
Service Description
WPL Media is a content marketing company. If you’re looking for someone to make and execute your content strategy across multiple mediums, you’ve come to the right place. At WPL, we’ll brainstorm your content themes, work out how you can use text content, social media and videos as part of your content marketing arsenal and then execute on all three fronts. You can choose to go all guns blazing with all three forms of content (blogs, social media and videos) or just start with one or two before you get your content sea legs.

Our team consists of resourceful marketers, detail-oriented designers and compelling and passionate writers, all of whom share a strong sense of ethics. We're a group of like-minded individuals who love to bounce ideas off of each other and work in a fun, yet competitive style.

WPL is led by Salma Jafri - MBA, marketer, writer, instructional designer, trainer, mother, wife, business owner, manager. And not necessarily in that order! Salma's greatest qualities are those of exquisite attention to detail, going the extra mile and strict adherence to professionalism. She currently writes for print and online publications, blogs for clients, has written over 50 e-books, numerous articles, user guides and training materials to date. She has 12+ years of experience in the combined fields of corporate and freelance work.

Project Manager: Absar Kazmi is a business documentation and content writing specialist. He has over 10 years of experience in software development, project management, business process optimization, and the implementation of ISO standards including ISO 9001 and ISO 27001. In his free time Absar enjoys learning and teaching Arabic, studying martial arts, delivering lectures on various topics including time management and religion, illustrating children's books, and homeschooling his kids.

Project Manager: Sarah Suhail has a diversified background with over 8 years’ experience in education, training, human resources, marketing communications, consulting and content writing. She describes herself as a mother, techie, artist and professional. In her free time you may find her reading, photo editing or even crocheting!

We offer the following services:

Blog Posts
Website Content
SEO Articles
Technical content/user guides

Social Media Strategy
Social Media Policies & Guidelines
Editorial Calendar
Social Conversations Calendar with Content Curation
Blogging Calendar with Keyword Research & Topic Ideas
Facebook and Twitter Account Management

Training Videos and Screencasts
Explainer Videos
Corporate Documentaries
Video Blogs
Online Video Marketing Strategy
Video Script
Voice Overs and Narration
American Society for Training & Development (ASTD)
E-learning instructional design certificate
Awarded: 2005
Institute of Business Administration
Masters of Business Administration (MBA)
1997 - 1999
Lead Instructional Designer/Content Manager
2002 - 2006
In this position I had been involved in both the macro issues, such as online course design and development of pedagogical instructional strategies, to the micro issues such as editing, proofreading, and ensuring consistency in style and application of online instructional design for courses in the business and real estate sector. Specifically, I have: - Worked closely with writers, editors and subject matter experts to design and develop course structure and content, including quizzes, assessments and case studies - Developed interactive e-learning elements for content, such as games, simulations, animations, graphics, and videos - Worked in conjunction with multimedia specialists to develop interface design, layout, navigation and storyboards for online course content - Implemented effective communication and resource sharing strategies and streamlined process flows between Austin and PK offices - Initiated and implemented training and development plans for new tools and technologies (including authoring tool), and new work practices - Determined hiring and recruitment criteria for Instructional Designers and implemented testing and training plan for new employees
Year Founded
Number of Employees
Payment Terms
Payment usually depends upon the specifics of a particular project and it's delivery timeframe. However, in general, we prefer 100% funds in escrow for projects less than $500. For large projects funding depends upon milestones and timeframes.

Please note that Escrow is preferred for all projects.
Ed Sattar
360training, CEO
Worked at 360training, an American e-learning firm for 4 years, initially as an Instructional Designer and later being promoted to Lead Instructional Designer/Content Manager.
WPL Media | Elance

WPL Media