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Igenius Inc

Article on Benchmarking

by Igenius Inc, last login 877 days ago

Description
One of a series of Management Training articles written for a boutique management consultancy firm in the US.
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Article writing Management training
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Igenius Inc

Igenius Inc

Marketing, Internet Marketing
Pune, Maharashtra
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About Igenius Inc
Two things we can't do without -- burning the midnight oil and guzzling gallons of coffee.

Why the midnight oil? Like all great thinkers and inventors, we seem to come up with earth shattering ideas in the middle of the night so much so that when we sleep (which we rarely do -- 'the coffee effect'), you'll always find a 'dog eared' notebook and a pencil at our bedside table.

What about the coffee? Strangely, despite consuming roughly 3% of Brazil's total coffee exports...
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