This project is a hypothetical eco-fashion label identity system; including touchpoints and brand standards & guidelines manual. The primary circle symbol was derived from my interest in abstractly displaying what I think being "aware" might look like... A radial, kind of undullating energy. I wanted it to be a striking symbol that referenced the cycles of nature. The patterns that I created were drawn from the stitching symbols corresponding with the settings on a sewing machine. I thought it would be a dynamic and meaningful use of pattern to reference the clothing production process.
I am a multi-disciplinary Freelance Graphic Designer, Web Designer, and Illustrator living and working in Kansas City. I've worked with clients from Kansas City, New York, and Berlin. I have received my Bachelor of Fine Arts degree from the Kansas City Art Institute.
I am currently accepting freelance projects (print, web design, branding/identity, illustration), so please feel free to contact me with any questions or proposals.