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Dustin Maberry

AWEARNESS eco friendly fashion

by Dustin Maberry, last login 886 days ago

AWEARNESS   eco friendly fashion  This project is a hypothetical eco-fashion label identity system; including touchpoints and brand standards & guidelines manual. The primary circle symbol was derived from my interest in abstractly displaying what I think being "aware" might look like... A radial, kind of undullating energy. I wanted it to be a striking symbol that referenced the cycles of nature. The patterns that I created were drawn from the stitching symbols corresponding with the settings on a sewing machine. I thought it would be a dynamic and meaningful use of pattern to reference the clothing production process. BRANDING |  IDENTITY |  BOOKBINDING |  PRINT COLLATERAL |  TOUCHPOINTS
Description
This project is a hypothetical eco-fashion label identity system; including touchpoints and brand standards & guidelines manual. The primary circle symbol was derived from my interest in abstractly displaying what I think being "aware" might look like... A radial, kind of undullating energy. I wanted it to be a striking symbol that referenced the cycles of nature. The patterns that I created were drawn from the stitching symbols corresponding with the settings on a sewing machine. I thought it would be a dynamic and meaningful use of pattern to reference the clothing production process.
Tags
BRANDING IDENTITY BOOKBINDING PRINT COLLATERAL TOUCHPOINTS
176985602337900
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Dustin Maberry

Dustin Maberry

Kansas City, MO
0.0
New on Elance
33/hr
rate
About Dustin Maberry
I am a multi-disciplinary Freelance Graphic Designer, Web Designer, and Illustrator living and working in Kansas City. I've worked with clients from Kansas City, New York, and Berlin. I have received my Bachelor of Fine Arts degree from the Kansas City Art Institute.

I am currently accepting freelance projects (print, web design, branding/identity, illustration), so please feel free to contact me with any questions or proposals.

For more information, visit my website: d...
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Dustin Maberry