This letter was written for marketing agency CIG. It targeted at FMCG (grocery) brands and significantly increased the number of new business appointments the agency was achieved in the campaign period.
I've been writing commercially for 15 years. My previous clients include: The Disney Company, KPMG, Vodafone, Barclaycard, Tesco, 10 Downing Street, The NSPCC, Mencap, VisitBritain and UK Trade & Investment.
My experience covers: online (web content and advertising), mobile apps, radio, TV and integrated communications.
I don't start writing until I fully understand your organisation and objectives. Then I stay in contact throughout with Skype, IM and email to keep yo...