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George Vavoulogiannis

Price Hub: Media market benchmarking software

by George Vavoulogiannis, last login 1 day ago

Price Hub: Media market benchmarking software  Price hub is a media buying benchmarking software for media advertising analysts. The software fully supports the media buying analyst to design his client budget on yearly based distribution by organizing necessary information into smart matrices and automating multiple calculations, in order to fine tune and identify the best media buying strategy.

Additionally, with the help of a set of powerful benchmarking process, he can evaluate the prices of a specific client vs. the prices of a pool of clients. He can also evaluate cost / discount performance vs. category and market for TV, print and radio and integrate the results into his client buying strategy. Software Architecture |  Delphi |  UI forms |  RDBMS |  SQL |  Access
Description
Price hub is a media buying benchmarking software for media advertising analysts. The software fully supports the media buying analyst to design his client budget on yearly based distribution by organizing necessary information into smart matrices and automating multiple calculations, in order to fine tune and identify the best media buying strategy.

Additionally, with the help of a set of powerful benchmarking process, he can evaluate the prices of a specific client vs. the prices of a pool of clients. He can also evaluate cost / discount performance vs. category and market for TV, print and radio and integrate the results into his client buying strategy.
Tags
Software Architecture Delphi UI forms RDBMS SQL Access
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GR
George Vavoulogiannis

George Vavoulogiannis

Delphi, Application Programming, Data Modeling, SQL...
Piraeus, Attica
5.0
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About George Vavoulogiannis
For more than 25 years, as a professional developer, i am building business applications for the Greek and foreign market. I have developed software for the most popular platforms (Dos, Windows, Internet/Intranets, IBM AS/400) and i have long time collaboration in application development with companies at leading position in information technology business such as IBM Hellas.

Some of the skills i possess:
* Excellent understanding of business application
* Broad knowle...
George Vavoulogiannis | Elance

George Vavoulogiannis